A User-Centric Approach to Evolve Denso's Business Model

Enabling Denso to apply user-centric Design Thinking to facilitate future innovation efforts, while developing a digital business model with them.

Client
Duration
5 Months
Expertise
Design Thinking
The Outcome

Our Final Result

Overview

Team Size
3 People
Maturity Level
Business Case

Challenge

The Goal is to develop digital business models based on cutting-edge technologies and learn and apply user-centric methods to facilitate their future innovation efforts.

Solution

Using methods like Design Thinking, Business Model Canvas or LEGO play led to new business opportunities, methodical knowledge, and experience for DENSO.

Technologies

  • Design Thinking
  • User-Centric Design
  • Business Model Canvas
  • Lean Startup Methods

Impact

A solid, well-developed, and implementable business case. More importantly, Denso is now enabled to independently use the applied methods as a toolbox for their future innovation efforts.

The Outcome

Our Final Result

Result

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Challenge

Solution

Overview

The Process